IAM 18

IAM 18

IAM 18

The clash of mindsets

In order to capture the full value of intellectual property, a new
generation of IP professionals needs to arise: people who can think and act
in an interdisciplinary way, and define value from a business, legal and
technical perspective

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Columns

Like death and taxes

It is not just patent offices that areresponsible for the issuance of poorquality patents; filers have to taketheir share of blame as well. Anduntil they do, things are unlikely toget much better

Taking on the trolls

Venture capital funds have to beaware of the challenges posedby patent trolls. The good newsis that the threat will not be sogreat in Europe

An on-going battle

The Microsoft v EuropeanCommission competition case hasbeen described as “the biggestencroachment on IP in Europeancompetition law history”. And it isnot over yet

Bankrolling the winds of change

As we search for solutions to thecurrent energy crisis, there arelessons to be learned from eventsat the turn of the 20th century

The importance of innovation in a changing market place (co-published editorial)

Changing political trends anddiminishing global resources oftenaffect product development. ChristianBunke looks at how understandingthe patent landscape can play animportant role in driving innovation ina changing world

Features

The trials of Amgen

It is a company that has become used to major patent litigation.But Amgen’s latest battle could turn out to be the most significant yet,especially at the end of a period when acquisitions and the establishmentof a venture fund have marked a change in strategy

Think twice before raising the standard

Although membership of a standards organisation may seem to be anattractive option, companies should always think carefully before theysign up as there can be significant downsides to participation

Intellectual asset sale in a bankruptcy

The prediction is that a growing number of US companies will be goingbankrupt over the next few years. Many of them will own potentiallyvaluable intellectual property rights

The role of trademarks in M&A

Those engaging in the M&A process could be making a major mistakeif they fail to give serious consideration to the brands involved in thepotential deal

Towards a more inclusive patent world

The patent system needs to be rethought if it is to remain relevant in the21st century. The people who take part in the process have to be drawnfrom a broad cross-section of interests because it is far too important tobe left to the usual suspects

Driving global IP with intellectual asset management

Ford Global Technologies needed an IAM system to help it manage its globalportfolio of rights. Instead of developing one alone, the company got togetherwith British American Tobacco. The results have been spectacular

Asia focus (co-published editorial)

An in-bound supplement in whichcorrespondents report on recentdevelopments in some of Asia’s mostsignificant jurisdictions.

Insights

US Supreme Court hammers trolls but others could be caught too

The US Supreme Court’s decision ineBay v MercExchange has been widelyhailed as a defeat for patent trolls. Butit will also have potentially damagingconsequences for others.

Patent auction fails to match hype but no-one is complaining

All the right people attended the first open auctionof patents held in San Francisco in April. The problemwas, not many of them ended up bidding. But nexttime it could be different

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