IAM 07

IAM 07

IAM 07

Dickinson starts planning GE’s IP revolution

For the first time ever, General Electric has given one person the job of looking
after its entire intellectual property portfolio and strategy. And in Todd
Dickinson they could not have found someone with more experience to take
on the task. By Joff Wild

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Columns

Model behaviour

In a few years the way in whichpatent disputes are conducted mayhave changed dramatically. If thisdoes happen, it is not only rightsowners who will be confronted byconsiderable challenges. Law firmsand lawyers will have a lot to thinkabout, too

Patent pools - the 80% solution

Most patents are not worth thepaper they are written on. MostR&D is a waste of money. Butthose companies that commit tobuilding intellectual propertyportfolios and invest in researchdo better than those that don’t.How does that work?

Is IP a deal breaker

There is a common misconceptionthat intellectual property will notmake or break a deal in the venturecapital world. But the truth is that itcan and it does

Defining Europe’s database right

“Database right?” is more likely tobe understood by a Europeanbusiness manager as a question ofaccuracy than as a reference to aform of intellectual property.However, since 1st January 1998,the database right has been just thatas a result of a European Directive

Features

It’s time to think about trading trademarks

Companies need brands for their goods and services. And if such brands are tohave any meaningful value they will have to be underpinned by trademarkrights. However, it is getting harder to devise marks that are not already ownedby other people. That’s where trademark trading comes in. By Peter Rouse

How metrics can put IP at the heart of your company’s agenda

If senior executives are to appreciate fully the IP management work beingdone inside their companies they need strategically aligned metrics that relateto their business knowledge. According to recent research, this meansexpressing IP performance in a language that the boardroom understands.By Rob Williamson

The strategic positioning of intangible assets

Patents, trademarks, copyrights and other intangibles are not worth anything ifthey sit in isolation. It requires individuals with vision and ability to understandtheir potential and to turn this into meaningful return by putting in placeprogrammes that will maximise their value.By Dr Lindsay Moore and Lesley S Craig, Esq

Is the average patent worthless

Ask scientists and engineers and they will tell you that most patents are notworth the paper they are written on. Many on the valuation and consultancyside of the IAM equation would beg to differ. How can such different views bereconciled? By Nir Kossovsky

Impact of Sarbanes-Oxley on IAM personnel and executives

Although intangible assets are not specifically mentioned in the Sarbanes-Oxley legislation, there are good grounds for believing that they will fall underits provisions. Those responsible for managing IP and related assets would dowell to plan for this eventuality now as non-compliance can be very costly.By Nancy Drehwing Edwards

Insights

Directors are running out of IP excuses

It is not acceptable for directors to useignorance as an excuse for theircompanies’ poor IP performance.Especially as there are so many tools outthere which make decision-making lesscomplicated than it has ever been before.

Creative Commons is a breath of fresh air

Copyright owners have not been getting a great press recently. But a new scheme,designed to make digital works protected by copyright more accessible, gives them theopportunity to show that they have the flexibility to countenance the dilution of their rights

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